Document Type

Article

Publication Date

2015

Publication Title

Journal of Applied Business and Economics

First Page

63

Last Page

71

DOI

http://www.na-businesspress.com/jabeopen.html

Abstract

There has been an increasing importance for both individuals and companies on acting in a socially responsible manner. This study demonstrates that gender plays an important role in perceptions of social responsibility, such that the effect of an individual’s social responsibility on their perceptions of a company’s social responsibility is moderated by the gender of the respondent. Specifically, we find that women have higher levels of Internalized Moral Identity than men. Moreover, we find that women believe that organizations should be more beneficial to society than men, which translates into a higher quality of corporate social responsibility. The theoretical and managerial applications are discussed.

Rights

This article was archived with permission from North American Business Press, all rights reserved. Document also available from Journal of Applied Business and Economics.

Download

Share

COinS