Date of Award


Degree Type


Degree Name

Honors Thesis



First Advisor

Margaretha Geertsema

Second Advisor

Allison Harthcock


Since the inception of the first Social Network Site (SNS),, in 1997 (boyd & Ellison, 2008), SNS have been consistently growing in popularity, claiming a foothold in the threads of cultures worldwide. In 2006, two years after its creation, the SNS Facebook was the seventh most popular site on the Web based on total page views. A year later, Facebook was reported to have more than 21 million registered members, two-thirds of whom logged in to the site at least once a day (Ellison, Steinfield, & Lampe, 2007). In 2010, Facebook reached 400 million active users (Kinetz, 2010). Just these numbers alone, and the short time in which they've been reached, are enough to warrant research.