Western man has always felt the need to find a unifying principle, an underlying uniformity, in terms of which to explain the apparent diversity surrounding him. In logology, the search is on for a sort of universal catalyst - an operation or transformation in which all words and names, regardless of their length or letter constitution, can be subjected, changing them to other words or names. In the larger world of which logology is a part, scientists are trying to identify one tiny particle, of various aggregations and arrangements of which everything in the universe consists.
Borgmann, Dmitri A.
"The Calligraphic Decalogue,"
Word Ways: Vol. 21
, Article 14.
Available at: http://digitalcommons.butler.edu/wordways/vol21/iss1/14