Many years ago, I worked for a company which had been founded by a man named Joe Grebe. Mr. Grebe had passed away a few years before and some of the employees wanted to name something after him. They finally persuaded one of the railroads to rename a train stop at one of the company plants Eberg, the reverse of Grebe. With this reversal they joined in what is probably the most common form of wordplay used in forming placenames.
Word Ways: Vol. 31
, Article 9.
Available at: http://digitalcommons.butler.edu/wordways/vol31/iss4/9