Last fall, a weekly e-zine published by someone I know -- I'll omit identifying information here -- ran me this announcement:
"Novelist Ford Madox Ford once said that you can 'open the book to page 99 and the quality of the whole will be revealed to you.' He's now putting his idea to the test by launching http://www.page99test.com in a few weeks. This new site will allow any authors (or aspiring authors) to upload the 99th page of their books and allow readers to comment on whether they would buy or like to read the rest of their books."
Does anyone doubt that older people are eager to embrace new technology? If Mr. Ford (1873-1939) were still around, he would be 138.
"Dogging the Wag: More Amusing Bloopers and Puckish Retorts,"
Word Ways: Vol. 44
, Article 23.
Available at: http://digitalcommons.butler.edu/wordways/vol44/iss1/23