Effects of Website Credibility and Brand Trust on Responses to Online Behavioral Advertising, Xiaowen Xu, Tai-Yee Wub, David J. Atkin
Xiaowen Xu

Exploring Bottled Water Purchase Intention via Trust in Advertising, Product Knowledge, Consumer Beliefs and Theory of Reasoned Action, Carolyn A. Lin, Xiaowen Xu
Scholarship and Professional Work - Communication

Effects of Website Credibility and Brand Trust on Responses to Online Behavioral Advertising, Xiaowen Xu, Tai-Yee Wub, David J. Atkin
Scholarship and Professional Work - Communication

The alternatives to being silent: exploring opinion expression avoidance strategies for discussing politics on Facebook, Xiaowen Xu, Tai-Yee Wu, David Atkin
Scholarship and Professional Work - Communication

Do you enjoy TV, while Tweeting? Effects of multitasking on viewer’s transportation, emotions and enjoyment., Suji Park, Xiaowen Xu, Brenda Rourke, Saraswathi Bellur
Scholarship and Professional Work - Communication

Effects of Cognitive, Affective, and Behavioral Factors on College Students’ Bottled Water Purchase Intentions, Xiaowen Xu, Carolyn Lin
Scholarship and Professional Work - Communication

Fighting Back: Inner-City Community Responses to Food Insecurity, Xiaowen Xu, Xun Zhu, Mary Bresnahan
Scholarship and Professional Work - Communication