Effects of Website Credibility and Brand Trust on Responses to Online Behavioral Advertising, Xiaowen Xu, Tai-Yee Wub, David J. Atkin
Xiaowen Xu

Effects of Website Credibility and Brand Trust on Responses to Online Behavioral Advertising, Xiaowen Xu, Tai-Yee Wub, David J. Atkin
Scholarship and Professional Work - Communication

The alternatives to being silent: exploring opinion expression avoidance strategies for discussing politics on Facebook, Xiaowen Xu, Tai-Yee Wu, David Atkin
Scholarship and Professional Work - Communication

Do you enjoy TV, while Tweeting? Effects of multitasking on viewer’s transportation, emotions and enjoyment., Suji Park, Xiaowen Xu, Brenda Rourke, Saraswathi Bellur
Scholarship and Professional Work - Communication