Part of the Marketing Commons

Works by Courtney Droms in Marketing

2014

The Stakeholder Approach: A New Perspective on Developing and Marketing Clinical Trials, Courtney Droms, Michael Ferguson, Karen Giuliano
Courtney M. Droms

The Chinese Health Care System: An Analysis of the Current and Emerging Health Care Needs, Karen Giuliano, Courtney Droms
Courtney Hatch

PDF

The Impact of Attitudinal Ambivalence on Weight Loss Decisions: Consequences and Mitigating Factors, Bui My, Courtney Droms, Georgiana Cracium
Courtney M. Droms

Take It Back: Dynamic Consumer Goals in Retail Customer Service Transactions, Courtney Droms
Courtney Hatch

PDF

The Stakeholder Approach: A New Perspective on Developing and Marketing Clinical Trials, Courtney Droms, Michael Ferguson, Karen Giuliano
Scholarship and Professional Work - Business

The Impact of Attitudinal Ambivalence on Weight Loss Decisions: Consequences and Mitigating Factors, Bui My, Courtney Droms, Georgiana Cracium
Scholarship and Professional Work - Business

PDF

2013

Take It Back: Dynamic Consumer Goals in Retail Customer Service Transactions, Courtney Droms
Scholarship and Professional Work - Business

PDF

2012

The Chinese Health Care System: An Analysis of the Current and Emerging Health Care Needs, Karen Giuliano, Courtney Droms
Scholarship and Professional Work - Business

PDF

2011

Eating with a Purpose:Consumer Response to Functional Food Health Claims in Conflicting Versus Complementary Information Environments, Courtney Droms, Rebecca Naylor, Kelly Haws
Courtney M. Droms

2009

How Much Risk Can You Handle?: The Development of a New Risk Tolerance Questionnaire, Courtney Droms, William Droms
Courtney M. Droms

Consumer Transformation: A Hero’s Journey, Courtney Droms, Aubrey Fowler
Courtney M. Droms

An Investigation into Individual’s Repeated Attempts at Behavior Change, Courtney Droms
Courtney M. Droms