Here you will find scholarly and other professional works of faculty specializing in Strategic Communication.

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Submissions from 2015

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A Humanistic Approach to Understanding Child Consumer Socialization in US Homes, Lucy Atkinson, Michelle R. Nelson, and Mark A. Rademacher

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The Paradox of Public Diplomacy on the Web: An Empirical Analysis on Interactivity and Narratives of Nation-States' Ministry of Foreign Affairs Web Sites, Hyung Min Lee, Kevin Y. Wang, and Yejin Hong

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“Get Rich or Die Buying:” The Travails of the Working-Class Auction Bidder, Mark A. Rademacher

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Building an intelligent government, intelligent city, and intelligent citizenry through ICTs: Smart city innovations in New Taipei City, Taiwan, Kevin Y. Wang and Chao-Ming Wu

Submissions from 2014

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Vitamin D An Examination of Physician and Patient Management of Health and Uncertainty, Keisa Bennett, Brandi N. Frisby, Laura E. Young, and Deborah Murray

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Strong-Tie Social Connections Versus Weak-Tie Social Connections, Mark A. Rademacher and Kevin Y. Wang

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Media Versus Individual Frames and Horizontal Knowledge Gaps: A Study of the 2010 Health Care Reform Debate Online, Kevin Y. Wang, David J. Atkin, and Tuen-Yu Lau

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Viral Marketing, Kevin Y. Wang and Mark A. Rademacher

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Clearing the Smoke: Understanding Organizational Change Communication and Misalignment in High-Risk Contexts, Laura E. Young

Submissions from 2013

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E-Government in Public Diplomacy: An Exploratory Analysis on Factors Affecting Interactive Interfaces in Ministry of Foreign Affairs Web Sites, Hyung Min Lee and Kevin Y. Wang

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Mapping Large International Corporations’ Interactive Web Utilization and Examining Variances in Web Interactivity, Hyung Min Lee and Kevin Y. Wang

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Mapping Web Interactivity: A Comparative Study of Congressional Campaign Websites, Kevin Y. Wang, Hyung Min Lee, David Atkin, and Cheonsoo Kim

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Fair and Square?: An examination of the relationships among classroom justice and relational teaching messages, Laura E. Young, Sean M. Horan, and Brandi N. Frisby

Submissions from 2012

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Mixing Metaphors: Sociological and Psychological Perspectives on Virtual Communities, Kevin Y. Wang

Submissions from 2010

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Democratic Deliberation in Online Consultation Forums: A Case Study of the Casino Debate in Singapore, Kevin Y. Wang

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Sense of Community and Political Mobilization in Virtual Communities: The Role of Dispositional and Situational Variables, Kevin Y. Wang

Submissions from 2008

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Public service in the information age: A study of e-government in Taiwan, T. Y. Lau, Kevin Y. Wang, and David Atkin

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Online Forums as an Arena for Political Discussions: What Politicians and Activists can Learn from Teachers, Kevin Y. Wang